"Director, I really can’t handle Brazilian waxing" — I heard this last week too

Please check this first before reading


Q. Shouldn’t Brazilian waxing pain just be endured?

A. It’s not something you just have to endure; it’s something you can reduce significantly with the right device. With a cooling-gas system, the sensation is quite different.


Q. Why does it hurt so much more than other areas?

A. The skin is thinner and the follicle density is higher. Even with the same energy, pain perception increases several times.

So what exactly is different here

Brazilian hair removal is

a procedure that removes hair around the pubic area with a laser.

The principle is the same as leg or underarm hair removal,

but the perceived pain is a completely different world.

Unlike regular-area hair removal

the Brazilian area has thin skin,

and the follicles are thicker and rooted deeper,

so even with the same device and the same energy,

many people feel it 2–3 times more painful.

Why do some people get less noticeable results

Director Wi Young-jin’s key insight

The Brazilian area has thin, sensitive skin, so device selection determines the pain.

GentleMax Pro Plus sprays cooling gas just before treatment

reducing pain while still maintaining energy.

To be honest,

what determines Brazilian pain

is the device more than the operator’s hand skill.

The thinner and more sensitive the skin,

the way the “cooling” is delivered is everything.

There was a person in their early 30s who came in last month.

They had had four Brazilian sessions elsewhere

and quit midway because it hurt too much,

saying, "Isn’t waxing just better?"

For people like this, I usually redo it with GentleMax Pro Plus,

and after the first session they asked, "Is this really the same laser?"

But there’s one important thing here.

GentleMax Pro Plus

right before the laser fires

a cooling gas called DCD

is sprayed directly onto the epidermis.

Usually about 20–100 ms,

an extremely short moment.

Why this matters is,

it momentarily lowers the epidermal temperature

and then delivers 755 nm Alexandrite or

1064 nm Nd:YAG wavelengths on top of that.

The epidermis is protected by being kept cool,

while the energy still reaches the follicle intact.

Reducing pain while maintaining effectiveness

is what this means.

By contrast, devices with only contact cooling (cool tip)

are only cold the moment they touch the skin.

In areas like the Brazilian, where there are many curves

and close contact is difficult,

the cooling doesn’t distribute evenly.

So even with the same energy,

you get, "Only certain sections hurt especially badly."

Director Wi Young-jin’s key takeaway


Brazilian pain isn’t something you endure; it’s something you reduce with the right device.


If the cooling gas is sprayed separately, perceived pain drops sharply without lowering the energy.


If you lower the energy because of pain, you end up just increasing the number of sessions. That’s the vicious cycle.

This is how I categorize it in the exam room

Depending on pain sensitivity and skin tone

I approach it a little differently.

It varies by case, but

I usually classify it like this.

There is one thing I must emphasize,

Just because it’s a cooling-gas system

doesn’t mean it’s completely painless.

During the first 1–2 sessions, when there is a lot of thick hair,

there are honestly some stinging parts.

However, after the third session,

the amount of hair itself decreases,

so the pain drops dramatically too.

If you’ve read this far, you’re probably wondering

Q1. Can I not get the treatment during my period?

A. We avoid it during menstruation.

There are hygiene issues, and

due to hormonal changes, pain sensitivity is

20–30% higher than usual.

3–4 days after your period ends

is the most comfortable timing for treatment.

Q2. How many sessions do I need, and how much does it cost?

A. On average, 6–8 sessions.

Because of the hair growth cycle, sessions are spaced 4–6 weeks apart.

Even after that, due to hormonal effects,

many people come in for 1–2 touch-up sessions a year.

The cost varies by package

so it’s best explained during the consultation.

Q3. Won’t there be hyperpigmentation or folliculitis after treatment?

A. It is possible.

Especially for 2–3 days right after treatment,

you should avoid hot baths, saunas, and intense exercise.

Folliculitis usually happens when sweat gets trapped in the pores

in most cases.

Hyperpigmentation can occur from UV exposure after treatment,

but this area is hardly exposed to UV, so

it is actually safer than other areas.

If anything is unclear, I’ll look at it directly in the exam room and guide you. This has been Wi Young-jin.